Historically speaking, special, newer or higher-end variants of certain Blue Oval models don't typically get treated to discounts - with the Raptor lineup being a good example. The 2027 Ford Bronco lineup is chock full of such things, including the high-performance off-road Bronco Raptor, as well as new variants like the Bronco RTR and the more luxurious Bronco Filson, which are making their respective debut for the 2027 model year. Thus, it's somewhat of a surprise to see all of them being treated to a new incentive.
According to a dealer bulletin recently seen by CarsDirect, The Blue Oval's Q3 2026 Red Carpet Lease Renewal Offer is now available on a number of models, including what appears to be the entire 2027 Ford Bronco lineup. What's particularly surprising about this offer is that it doesn't exclude the Bronco Raptor, RTR, or Filson, meaning that select customers can take advantage of the incentive, which ranges rom $750-$4,000.
As one might imagine, there are some other types of exclusions, however. The Ford Red Carpet Lease Renewal Offer is limited to existing lessees only, and it's a targeted direct mail offer that's only sent to eligible customers. It's also unclear how one might qualify for the full $4,000 offer, so results will certainly vary between customers. Regardless, those that do qualify don't have to lease their new 2027 Ford Bronco to take advantage of the offer, and it can also be transferred to members of the same household.
As Ford Authority previously reported, the Bronco RTR features a host of appearance and performance upgrades from that third-party company, though it's also a Blue Oval factory product built by the automaker alongside regular models. As for the Bronco Filson, it's the result of a partnership between the automaker and the Seattle-based outdoor outfitter, offering up some unique touches, a quieter cabin, and even the same powerplant as the more potent Bronco Raptor.
